END. has come back to its roots and it has opened a new flagship store in the city of Newcastle. The giant UK-based retailer has return to its homecity and it has established this new location very near its former Grainger Street store.
END.’s new location has been envisioned by London-based interior design studio Brinkworth, and it features a similar aesthetic to the other stores situated in Glasglow and London. Clean, sharp lines and a combination of materials make up for the new flagship store’s vibe.
We are talking about marble, maple and stainless steel mirror that smoothly fuse in the space to create an organized, structured and minimalist aesthetic. The design approach also takes into consideration the architectural Edwardian origins of the building, which have been kept intact as they were in the 20th century.
The entire Newcastle store -as well as any of the other locations- has been designed with the customer in mind and physical centered experience.
The big deal with this new opening is that END. has returned to its roots after fifteen years of launching its first store in Newcastle. A gesture that can only be seen as a commitment to its faithful, local community.
END.’s Newcastle store has three floors, in which the customer can find a variety of products from sneakers and streetwear, to luxury, beauty and lifestyle brands. Speaking of the UK, the Reel Store will be a permanent gallery for immersive digital art.
Address: 104 – 108 Grey Street, Newcastle upon Tyne, UK, NE1 6JG.